WORKSHOP 3 ... developing a sound marketing campaign

WORKSHOP 4 ... hands on training in marketing & CRM software

We are in the process of building our own custom software suite specifically for painters and contractors alike. The 3-module suite will consist of the following applications.

  • CRM - (Customer Relationship Management/Contact Manager) Manage your customers, and contact with them in one central repository. Manage: Meetings, Calls, Email, Estimates, etc. within this one application.
  • Financial Module - (Track expenses by Payee, Date Due, Due This Month, Due Next Month, as well as historical payment information.
  • Project Management - Track income and expenses per project. Track payroll, materials, travel expenses, and calculate ROI per project.


If you would like to sign up for any of the workshops, or learn more about them contact us


  1. MARKETING

  2. SALES

  3. OPERATIONS

  4. ADMINISTRATION
  5. LEADERSHIP

Interior and Exterior Painting Training Classes in Springfield, MA and Enfield, CT. Stratos Painting Company Training Classes & Workshops.

It's important to understand the 4 basic components to starting your business. You must give each of these components careful consideration and understand how they come into play.

  1. WHERE TO GET LEADS

  2. HOW TO TRACK THE LEADS

  3. CAMPAIGN AUTOMATION

  4. WEBSITE PRESENCE
  5. SOCIAL MEDIA INTERGRATION

Let's be honest with each other. There are two kinds of people that go into business for themselves. One wants to be their own boss so they can work when they feel like it and are satisfied with just making enough money to survive.


Then there are those who have dreams. Big Dreams! They see the company being the vehicle that will earn them the life style they dream of, and they're hungry to go after it. They are highly motivated people.


These are the people that I'm reaching out to. Those who wish to learn how to make money in painting. Because there is money to be made. Just drive around and count how many houses need painting. And that's just the outside of the house.


If you're serious about making money, then you need to know about the market conditions, what types of tools you'll need, and how to sell your services. These workshops will cut down your learning curve tremendously and give you the edge over many of your competitors.

  1. HOW TO SET UP YOUR BUSINESS

  2. PRODUCT KNOWLEDGE

  3. MARKETING AND SALES

  4. CUSTOMER RELATIONSHIP MANAGEMENT (CRM) Tracking You Contacts

WORKSHOP 1 ... the 4 basic components

There are 5-main elements to your business. In order to grow, you must have people in place to manage each of these 5-elements. You can start a million dollar company with only 5 key people.

Talking in more depth about some of the leading CRM and "estimating" software applications.

Marketing is becoming a art and science. The old ways of door to door canvasing and telemarketing are becoming extinct. Companies using these old methods of marketing are finding poorer results while at the same time higher expenses. Why?

WORKSHOP 2 ... the 5 elements of your business